Missy Ling, Chief Financial Officer

Missy Ling, Chief Financial Officer

Missouri State University, Bachelor of Science in Accounting
Rockhurst University, Master of Business Administration

As CFO, I’m obviously dedicated to hitting our financial goals, but in a way that complements the Thruline culture. My unique experience in the advertising and marketing industry has prepared me to collaborate with the Thruline team to deliver financial results and have fun while doing it. I love our company because of the people and the passion we share for our clients. I’m looking forward to delivering financial support to our internal and external partners through simplicity, approachability, and most importantly, delivering strong return on our investments.


What does Thruline mean to you?
It means helping people enhance themselves for a brighter future. It’s just the right thing to do.


What do you like best about Thruline?
The culture and the people…from the moment I interviewed, I saw this is as a true team. People are genuine, real, and believe in the vision.


What is it about higher education marketing that excites you?
Education is the pathway to a better life. I believe everyone should be on a life-long journey to continue to learn, grow, and develop to be stronger versions of themselves.


How do you believe education changes lives?
See above plus, knowledge is power.


What’s the most fun you have had at work?
I was a chipmunk (Dale) at Disneyland for 20 minutes. It was the best 20 minutes of my entire career.


What do you love about Kansas City?
What’s NOT to love? It’s a beautiful city with friendly fun people.


What do you do in your downtime?
You’ll either find me at the gym tossing around some weights, competing in dog shows, or on a beach somewhere sipping a cocktail.



Fun Facts

  • Cat or dog?
    Dog – they can put a smile on your face even after the longest hardest day.
  • Ice cream or potato chips?
    Ice cream – sweet over salty every time and definitely chocolate with chocolate fudge and chocolate chunks…surprise! I LOVE chocolate
  • Star Wars or Star Trek?
    Star Wars I guess because I have only seen the first three of those.
  • Real Housewives or Game of Thrones?
    Real Housewives or ANYTHING on Bravo. Total escapism and shock and awe that grown women behave that way.
  • Country or rock-n-roll?
    Rock-n-roll, specifically REM
  • Favorite quote
    Keep it simple