AMA Symposium for the Marketing of Higher Education Panel Discussion
Next month we are heading to Vegas for the 2019 AMA Symposium for the Marketing of Higher Education and are excited to be putting together and moderating a panel on The Future of Digital Recruitment Marketing.
The digital space moves fast and keeping up with the latest trends and insights can be daunting. Together with Google, LinkedIn, Microsoft and other industry leaders, we will be discussing the future of the digital space, future applications that are coming down the pipeline and how to apply these best-in-class strategies to your own marketing campaigns.
Artificial Intelligence has been a really hot topic lately and we are excited to discuss how each of the industry leaders think it will continue to evolve. Audience Targeting has been a huge component of our partners’ marketing campaigns and we will be talking through how you can be utilizing it effectively for your own campaigns. Social Media has been a game-changer in connecting with students and supporting recruitment efforts and we will be outlining the critical elements of a strong social media campaign that lead to success.
We are looking forward to gaining insights on these topics and so much more to help your institutions better plan and develop digital media strategies specific to higher education.
Curious about what's next? Submit questions for the panel HERE.
Look for a recap from our panel discussion coming in next month’s newsletter!